Top Ten Things I Know About Blogging and Bloggers Three Years Later
It has been three years since I started blogging. Here is what I have learned.
1. Loneliness because of the “Blog Lobe”
This one is a joke with a bit of truth. My friends are sometimes scared to talk to me because they know that in the back of my mind there is a new “Blog Lobe” section of my brain. It is there . . . I promise. You can do an MRI and see it. I will upload pics later and blog on it. The blog lobe is that part of the brain that is unique to bloggers that is perpetually and involuntarily writing a blog out of every circumstance and conversation. I have a permanent disclaimer tattooed to my forehead that says, “Warning: this conversation has a good chance of turning into a blog. Proceed at your own risk.” My closest friends just don’t want to talk to me anymore. My pastor is always scared about what I am going to broadcast about his sermon. My wife…well…Ahem. Moving on.
2. Count the cost: It takes a lot of time. . . a lot of time.
A blog can eat your lunch. To get one started, you really need to post often. If you are an original content type of blog like this blog (not simply pointing people to others’ content) and you want the content to be meaningful and good (don’t we all?), it takes a big commitment of time that most people don’t have. Count the cost here.
3. Blogging provides some good accountability or “The Angel on Your Shoulder”
If you are a teacher, you know that it is pretty easy to pull the wool over people’s eyes. Those who are being taught normally give you the benefit of the doubt that you know what you are talking about. In a small audience of 10 or 20, you can scope out how smart others are and then adjust accordingly. If most are uneducated in the topic of discussion, you can get away with quite a bit. Believe me, I know. A blog—this blog—has really helped to keep me honest and careful in every venue. I know that there are people out there in the blog world that know what they are talking about. I can count on the fact that there will be some who read my posts who know more than I do about the subject. I know that they will publicly give me a whipping if I try to pull rank. You never know who is going to show up.
There are four solutions for this:
a) Don’t allow comments on your blog. I don’t ever suggest this since it is an immediate signal that reveals that you are not confident enough to be challenged.
b) Hope that you never gain much of an audience. That is pretty easy to pull off since there are millions of blogs out there and it is easy to never get noticed.
c) Write a traditional blog where it is merely your thoughts and opinions, not the proliferation of ideas. Then it does not really matter what you say.
d) Take your topic very seriously and be very careful. But then you must consider again #2.
This accountability is a good thing.
4. Be ready to pull out your hair (if you have any) or “The Devil on Your Shoulder”
Since I don’t suggest turning off your comments, you need to be ready for the troublemakers who are only there to challenge you in public. I have a lot of those. It is hard enough to find time to keep up with the blogging, but having to respond to every challenge is even harder. Here is what I do: I delete every comment that makes me look bad. I rely on my audience to be able to give an answer. If that doesn’t work, considering that only about 10 percent of blog readers even read the comments, I evaluate whether it is a serious and valuable challenge and whether a response will benefit the audience. Also, I have built a culture where most of my readers know that I rarely engage in posts that are more than two days old. It is hard enough to get me to comment on the post of the day!! (As a side note: I normally do read about 50% of the comments).
5. Blogs perpetuate their own kind (but this does not make you cool)
This can be a great curse as people who should not be teaching can, if done “right”, gain an audience who will listen. Let me repeat this: anyone can gain an audience if they know what they are doing. But just having an audience does not mean that you should be writing. Some of the biggest blogs, like some of the biggest churches, should not be allowed to exist. I have learned that the size of a blog audience does not necessarily mean that you are writing in a way that glorifies God. I could give some examples, but see #3. Continue Reading »